The Operating System for Your Personal Brand Business
The Operating System for
Your Personal Brand Business
Where serious personal brands are built — with the systems and support to scale with clarity and confidence. Everything you need — from funnels and websites to automations and client experience —
all in one place, without the tech overwhelm.
Everything Working Together — As It Should
Funnels, website, automations, and client experience — fully integrated to support how you build, sell, and scale.
Here’s What You Get With
Everything You Need in One Platform
No more juggling 5+ tools. Firestarter Funnels connects your funnels, websites, emails, CRM, automations, and courses – seamlessly.
You’re Never Left to Figure It Out Alone
Personalized onboarding, 24/7 support, and live weekly tech hours ensure you're supported every step of the way.
Affordable for New and Growing Entrepreneurs
Unlimited funnels, automations, and courses for just $147/month. No hidden fees or confusing tiers.
Success Stories from Our Community
Firestarter Funnels is really the platform that I needed when I started this whole thing months ago. Maybe I had to go through a process to figure that out? I've certainly wasted time and money to get here, but I know I'm now in the right place to make an impact.
— Kim L.
LOVE Firestarter! I was doing it all alone on 8 or 9 different platforms. I have moved exponentially faster with Firestarter (like 10 days and made money) and sold for first time through webinar. I am so stoked how fast I can go now. I built a funnel last night in 45 mins 🥳
— Lucy H.
I am so excited to be here. I signed up for one month, but I am going all in. I am transitioning from another platform and I now know that I am making the right move. The templates themselves are priceless! Being a visual person, I am able to "see" me in a new light as I work on my first landing page using a template and Al. It is an absolute game-changer. Thank you to Willa and the Firestarter team who has made this possible.
— Michelle U.
I went from seriously tech-stuck to fully in motion! A huge thank you to Willa and the incredible team at Firestarter Funnels for taking my business and my vision to the next level. I was completely stuck when it came to the tech side of funnels and systems, and their team came in with clarity, creativity, and heart. I mean you won’t get support like this anywhere! They’re now building two beautiful funnels and my new website, and I finally feel aligned, supported, and excited about scaling my business in the right direction. Grateful for their brilliance and partnership!
— Tanya M.
I am so excited about Firestarter Funnels! Your team did a great job walking me through and answering questions. I am blown away! With a creative background it is so refreshing to see a platform like Firestarter that is aesthetically pleasing and easy to maneuver. It also has all the functions, and then some, that I was looking for!
— Beecher L.
Trusted by Industry Leaders
"I run an online community of over 40,000 students and I'm watching my students create funnels and launch their dreams infinitely faster than ever before thanks to Firestarter Funnels. This is the software I recommend to everyone."
- Michelle Cunningham
What Our Community Is Saying
You Know Systems Are Key – But Building Them Shouldn’t Be Overwhelming.
That’s Where Firestarter Funnels Comes In.
Firestarter Funnels is your all-in-one platform to build premium funnels, websites, online offers, communities, and automations—without the tech overwhelm. From CRM and email marketing to booking calendars, multi-channel messaging, and more, it’s everything you need to grow and scale—beautifully integrated in one streamlined system. Let us handle the backend so you can focus on delivering your brilliance and building your brand.
We’ve brought together everything successful entrepreneurs use to attract, nurture, and convert high-value clients into one elevated platform—designed for clarity, efficiency, and long-term growth, all for one accessible monthly price.
If You’re Ready to Grow, But The Tech Keeps Slowing You Down – You’re Not Alone.
You’re juggling too many tools that don’t sync, scale, or support your long-term vision.
You’re spending more time troubleshooting tech than building your brand.
You’re tired of tech feeling like an obstacle instead of a streamlined support system.
As an entrepreneur with over a decade-and-a-half of experience running multiple businesses online and off, I’ve been exactly where you are. That’s why my team at Firestarter created Firestarter Funnels—to eliminate the overwhelm and give you the scalable, brand-aligned infrastructure you need to grow.
Launch high-converting funnels and landing pages in minutes—no coding required—using our professionally designed, plug-and-play templates.
Automate your marketing, email, sales, booking, and payments—with everything integrated in one elegant, easy-to-use system.
Stay focused on what you do best—coaching, scaling, creating impact—while we handle the systems that power your brand’s growth behind the scenes.
Experience the Done-For-You Difference With
Beautiful, Strategically-Designed Templates
Personal Brand, Lead Magnet, Webinar, Book-a-Call, and Checkout Sales Page templates, with new templates dropped monthly.
3x Weekly Tech Support
Office Hours
Get live, hands-on support during our 3x weekly tech support office hours—perfect for asking questions, troubleshooting roadblocks, and getting personalized guidance as you set up your systems and launch your all-in-one business dashboard.
Most software users don’t rave about
tech or customer support —
but our community can’t stop.
Most software users don’t rave about tech or customer support — but our community can’t stop.
Plus! Start Strong
Your Firestarter Funnels Onboarding Session
Every Firestarter Funnels Signature plan member receives a private onboarding session with a member of our team—live on Zoom. During this call, we’ll log into your Firestarter Funnels dashboard with you and walk you through getting fully set up and comfortable on the platform.
From connecting your domain to launching your first funnel, this call provides hands-on, personal support so you can get up and running with clarity, confidence, and ease.
How We Compare
Step Into Your Next Level Brand and Business with Us
Unlimited Funnels, Sites, & Website Builder
Unlimited Forms & Surveys
Unlimited Domain Connections
Unlimited Booking Calendars
Unlimited Sales Pipelines
Unlimited Contacts Inside Our CRM
Unlimited Designs
Unlimited Automations & Workflows
Unlimited Courses with Native Video Hosting
Unlimited Member Communities
Integration FREE Facebook, Instagram and TikTok DM's
Pay-As-You-Go Texting, Email and Premium Services
All-In-One Value — What It Really Means for You
Pay Only for What You Use – While other platforms charge in tiers, Firestarter Funnels lets you pay only for what you actually use. Send unlimited emails for just $0.00014 each (that’s 1,000 emails for $1.40) and $0.04 per SMS (about 25 texts per $1). No tiers, no hidden fees — just simple, transparent pricing that scales with you.
Scale with Confidence – Send unlimited emails and as many texts as you need to nurture leads, serve clients, and grow your business—knowing exactly what you’re paying for. Don't pay for what you don't use.
All-In-One Value – With Firestarter Funnels, you get powerful custom funnel templates, CRM tools, automations, pay-as-you-go email and texting, and 24/7 support.
BONUS: When you sign up for Signature, you’ll receive a $20 monthly credit to put toward your usage — that’s up to 20,000 emails or about 500 texts every month, on us.
All the Tools You Need to Scale – In One Simple Plan.
Optional Premium Services:
Email: $0.001 per email - 1K emails per $1
Business Phone Number: $10-15 a month
Phone Registration: Can range from $25-$80
Text: $0.04 per segment (160 characters)
Email Verification: $0.0125 per new email address. This ensures each contact's email address is working before your email goes out to them.
Premium Workflow Triggers: $0.03/execution of each premium trigger or action (Normal triggers & actions are free)
AI Apps & Tools: $10.55 per 1,000,000 tokens (~750,000 words) — only billed for the AI you actually use
Secure Lifetime Access To
Signature Plan
$147/month
Everything in Starter, PLUS:
1:1 Personal Onboarding Session
Unlimited Access to the Firestarter Funnels Platform
Unlimited Contacts
Unlimited Calendars
Unlimited Websites, Funnels & Blogs
Unlimited Courses, Communities & Students
Unlimited Automations & Workflows
Integration with FB Messenger & IG DMs
Unlimited Domains Connections
3x Weekly Live Tech Sessions
Unlimited Team Members
Unlimited Designs
Premium Funnel & Automation Templates
New Premium Templates Dropped Every Month
Inexpensive Pay-As-You-Go Pricing for Messaging (Text, Email, Phone, AI)
$20 Monthly Account Credit Toward Pay-As-You-Go & Premium Services
24/7 Personal Support — Email + Live Chat
Live Tech Sessions 3 Days a Week
Private Firestarter Funnels Community
BONUS: Not One, But Two Sub-Accounts to Bring Your Vision & Impact to Life
ANNUAL PLAN BONUS: Free Custom Domain for 1 year
$147/month
Most Flexible, Cancel Anytime
$1,470/year
Best Value - Get 2 Months Free!
+ Free Custom Domain for 1 year
ENTERPRISE PLAN
Custom Solutions
Need multiple sub-accounts for clients or internal business operations?
Designed for agencies and high-growth businesses requiring expanded infrastructure, deeper support, and tailored solutions.
Preferred Enterprise Rates
Custom Design & Development Options
Advanced Automation & Systems Architecture
Dedicated Strategy & Implementation Support
Built around your unique needs — never a one-size-fits-all package.
Schedule a call to architect your Enterprise solution.
Starter Plan
$97/month
Unlimited Access to the Firestarter Funnels Platform
Exclusive Templates & Automation Tools
3x Weekly Tech Support Office Hours (Live On Zoom)
24/7 Live Support to Get Help Whenever You Need It
Firestarter Funnels Community to Connect and Learn
Knowledge Base and Trainings to Get Launched ASAP
3 Team Members
Group Firestarter Funnels Onboarding Session
Pay-As-You-Go Email, Text Messaging, and Other Premium Services
$97/month
Most Flexible, Cancel Anytime
$970/year
Best Value — Get 2 months free!
Signature Plan
$147/month
Everything in Starter, PLUS:
Unlimited Team Members
Personal 1:1 Firestarter Funnels Onboarding Session
$20 Monthly Credit Toward Phone, Text & Premium Features (this will give you 20K emails, 500 SMS, etc.)
20% Discount on pay-as-you-go purchases
$147/month
Most Flexible, Cancel Anytime
$1,470/year
Best Value - Get 2 Months Free!
+ Free Custom Domain for 1 year
Simplify, Save, and Scale with
Want to See if Firestarter Funnels is Right for You?
Want a personalized walkthrough of the platform or help choosing the right plan?
Book a Free Call with Our Team
We’ll help you explore how Firestarter Funnels can work for your business — whether you’re launching your first funnel or ready to migrate everything into one streamlined platform.
See the platform in action
Get strategic guidance on setup & features
Ask questions about your use case and goals
You've Got Questions, We've Got Answers
Are there any additional costs beyond the $147/month Signature Plan?
Your Signature Plan ($147/month) includes a $20 monthly credit toward premium features, plus pay-as-you-go email & texting (as outlined below), powerful funnel tools, automations, and 24/7 support. Optional premium services are available if you’d like to expand your functionality.
Will my plan price ever change?
No. Your monthly rate and plan terms are locked in at the price you signed up for — we will never raise your pricing or change the terms of your subscription. You’re grandfathered in for the life of your plan. The only time your pricing would change is if you choose to upgrade or modify your plan yourself.
What is the $20 monthly credit?
Every Signature Plan account receives a $20 credit each month, automatically applied to your account toward premium features like pay-as-you-go email and texting. The credit is added each month at no extra cost — for many clients, it covers a meaningful portion of their monthly usage. Please note: the credit does not roll over from month to month.
How much do the AI apps, and tools cost?
The AI tools are built into your plan, with the usage behind them billed pay-as-you-go at $10.55 per 1,000,000 tokens — drawn from a wallet you control and top up whenever you like. To put that in perspective, a million tokens is roughly 750,000 words: enough to draft hundreds of emails, dozens of long-form blog posts, or thousands of AI chat replies. You only ever pay for what you use, nothing runs without funds you've added, and the tools are completely optional — there to help you move faster, skippable if you'd rather not.
How much does texting cost?
Text messages are billed at $0.05 per segment (a segment is 160 characters). You’ll only pay for what you use.
How much does email cost?
Email is billed at $0.001 per email, or $1 for every 1,000 emails sent. You’ll only pay for what you use.
How does it work with two subaccounts on the Signature Plan?
The Signature Plan gives you two subaccounts on one shared subscription. Your $147/month plan and your email and texting credits are shared across both — but each subaccount is its own self-contained business hub, with separate email lists, audiences, automations, client billing, and brand setup.
